The short version
How I got here
Over 25 years of building, designing and delivering, gradually moving from writing code to helping organisations decide what's worth building at all.
- 1997
Started out in software
Began a long career building software, hands-on development across e-commerce, travel, automotive and online retail.
- 2007
Into architecture & leadership
Moved into senior development and architecture roles, designing systems and leading delivery for larger organisations.
- 2014
Founded Bytechaser
Went independent and founded Bytechaser, a consultancy and product vehicle for working directly with organisations on technology.
- Now
Strategy, AI & products
Today my work sits between technology strategy, practical AI and product: advising organisations and building ventures like AI Food Focus and Feedbakkr.
For the consultancy side of things, head to Bytechaser. To get in touch, the contact page is the easiest place to start.